PORTFOLIO
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    COCA-COLA 2018 STEVIA LAUNCH NEW ZEALAND
Art-Direction
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    MOJO KOMBUCHA SODA
Packaging
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    POWERADE ACTIVE WATER LAUNCH AUSTRALIA
Art Direction
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    JURLIQUE 2014 CHRISTMAS GIFTS CAMPAIGN & PACKAGING
Creative Direction – Design Direction – Art Direction – Concept Generation – Print Management – Packaging Development – Design – Campaign – Digital Direction 
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    COCA-COLA ENERGY LAUNCH 2019
Launch Inspiration (Concept Only) for Experiential Activation and In-Store Promotions: Leveraging global visual guidelines
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    NUTRIBOOST LAUNCH AUSTRALIA
Art Direction, Brand Assets Exploration, Packaging, Brand Book and Press Assets Photography
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    HONEST LAUNCH AUSTRALIA
Adaption of Global Identity for local market: Art direction and styling of assets and usage with elevated production values and attention to detail.
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    BARISTA BROTHERS AUSTRALIA
Brand Assets Exploration, Concept Generation, Art Direction and Brand Book Refinements
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    LULLABY
Brand Strategy, Creative Direction, Packaging, Brand Book, Illustration
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    SMILE MAKERS COLLECTION
Creative Direction – Instagram Strategy – Instagram Management
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    JURLIQUE 2015 EARTH DAY CAMPAIGN
Design Direction
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    GIBBS PREMIUM CRAFT BEER LAUNCH
Branding – Creative Direction – Logo Generation – Concept Generation – Packaging – Design
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    JURLIQUE PRODUCT REFOCUS
Concept Generation – Design Direction – Art Direction
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    JURLIQUE LIMITED EDITION PRODUCT CAMPAIGN
Design Direction – Art Direction
 
        
        
      
           
        
        
      
           
        
        
      
    LEED BUILDING GROUP
Logo Generation – Corporate Identity
 
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
           
        
        
      
    A Sample of ART DIRECTION in studio with nature...